Hyaluronic Serum | 10 Year Anniversary

DR. BARBARA STURM

OOH Campaign

LONDON + NEW YORK

As a key part of the 360 global media campaign celebrating the 10 year anniversary of Hyaluronic Serum, Dr. Barbara Sturm took over the the Knightsbridge Gateway. Situated at the golden junction between Brompton Road, Knightsbridge and Sloane Street, this placement successfully executed premium location, large-scale and powerful creative.

HYALURONIC SERUM | 10 YEAR ANNIVERSARY

Exclusive anniversary packaging for Harrods x Dr. Barbara Sturm, marking 10 years of the Hyaluronic Serum. The design explores fluidity and light reflecting molecular science, luxury, and hydration at the core of the formula.

Hydration Haus | The Hydration Edition

VISUAL IDENTITY + DIGITAL ASSETS

To mark the 10-year anniversary of Dr. Barbara Sturm’s Hyaluronic Serum, ANTI-INFLAMMATORY HAUS | THE HYDRATION EDITION launched as a first-of-its-kind townhouse takeover in Soho, NYC. The immersive experience explored skincare science, hydration, nutrition, movement, and mindfulness, bringing together a holistic approach to full-body wellness and longevity.

I developed the visual identity for the ANTI-INFLAMMATORY HAUS hero graphics, as well as the Masterclasses and Panel Discussions, creating a cohesive design system that translated Dr. Sturm’s scientific philosophy into a refined, experiential visual language.